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Hinata Cosme Japan

4. HINATA Facial Treatment Cleansing Serum: Skin barrier protection cleanser

4. HINATA Facial Treatment Cleansing Serum: Skin barrier protection cleanser

Regular price $35.00 USD
Regular price Sale price $35.00 USD
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This product is cleanser used to remove dirt, sweat, sebum, and other pore-clogging impurities on your facial skin.

The product is formulated especially to protect skin barrier while making skin clean from all impurities. HINATA Facial Treatment Cleansing Serum is made of 5 types of Ceramide (Ceramide AP, Ceramide EOP, Ceramide EOS, Ceramide NP and Ceramide NS) to keep your skin moist after cleansing. The product also contains skin conditioning ingredients such as odium Carboxymethyl Beta-Glucan and Alpha-Glucan Oligosaccharide.

The product is free of below harmful ingredients.

  • Silicon free
  • Paraben free
  • Mineral oil free
  • Alcohol free
  • UV Absorber free
  • Synthetic fragrance and colouring free
  • Petroleum-based surfactant free

Please enjoy our gentle cleanser, you will like it.


Water, Glycerin, Dipropylene Glycol, PEG-7 Glyceryl Cocoate, PEG-20 Glyceryl Isostearate, PEG-20 Glyceryl Triisostearate, Pentylene Glycol, Ceramide AP, Ceramide EOP, Ceramide EOS, Ceramide NP, Ceramide NS, Sodium Carboxymethyl Beta-Glucan, Alpha-Glucan Oligosaccharide, Asiaticoside, Passiflora Edulis Fruit Extract, Centella Asiatica Extract, Madecassoside, Crataegus Monogyna Fruit Extract, Pholiota Microspora Polysaccharides, Caprooyl Sphingosine, Caprooyl Phytosphingosine, Glycosyl Trehalose, Hydrogenated Starch Hydrolysate, Carbomer, Cholesterol, Cetyl Alcohol, Behenic Acid, Potassium Hydroxide, Butylene Glycol, Ceteareth-25, Polyquaternium-10, Phenoxyethanol, Citrus Aurantium Bergamia (Bergamot) Fruit Oil, Lavandula Angustifolia (Lavender) Oil, Rosmarinus Officinalis (Rosemary) Leaf Oil 

How to Use

Please use this product on your dry skin. You do not need to wet your (facial) skin before using this product.

  1. Squeeze a dime-size amount of your cleanser onto clean hands and then apply it to your face.
  2. Make sure to apply the product evenly to your face and don’t forget about places like your hairline, jawline, and neck. Be careful around your eyes and mouth. If you get product in these areas, it can lead to irritation.
  3. Wash it off with water or warm water.


  • Free delivery worldwide for any order above USD 200.
  • The product will be shipped within 48 hours of completion of order. The product is shipped from Japan and it may take up to 14 days for product to arrive at your address. We will send you tracking number when the product is shipped.
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What is special about "HINATA Facial Treatment Cleansing Serum"?

A good cleanser serves three purposes: it cleanses your skin, it keeps your skin balance, and it is gentle to your skin. HINATA Facial Treatment Cleansing Serum washes your skin off dirt, makeup and debris that your skin collected during the day. It is formulated with Alpha-Glucan Oligosaccharide and Cica to keep your skin balance, and it is made of 5 types of ceramide to keep your skin moisturized after use.

Point 1: cleanse your skin 

It is very important to keep your skin clean. Our skin gets a lot of dirts, pollution..etc. everyday. Therefore, it is very cleaning our skin is very crucial factor to keep our skin healthy and beautiful. HINATA Facial Treatment Cleansing Serum gets rid of all bacteria stuck on your skin after the whole day activities. Our cleanser is gel-based, the texture is very gentle for the skin, and it can remove a lot of dirts on the skin effectively.

Point 2: Improve barrier with Alpha-Glucan Oligosaccharide and Cica

Alpha-Glucan Oligosaccharide helps to keep balance of good bacteria on skin. It also helps to prevent skin damage from external factors such as air pollution...etc.

Centella asiatica is known to be widely used as medicine around the world, especially in Asia. This ingredient when used in skincare product helps improve production of Type-I collagen which leads to healthier skin. Cantella Asiatica also helps to heal skin irritation due to external damages.

Point 3: Keep your skin moisturised with 5 types of Ceramide 

 Our product is formulated with 5 types of ceramides to help moisturize your skin well after cleansing. It prevent your skin from being dehydrated. 

Note: this product is however not designed to be moisturizer for skin. Please use moisturizer products (cream or serum ...etc.) after using this product.


What is the difference between HINATA Facial Treatment Cleansing Serum and HINATA Rich Essence Cleansing Foam?

HINATA Facial Treatment Cleansing Serum is very effective to remove make-up and oil on your skin while HINATA Rich Essence Cleansing Foam is very effective in cleansing all dirt hiding deep inside pores. Therefore, we recommend our customer to use both product as one set so that skin can be perfectly cleansed.

We recommend our customer to use our products as followed.

  1. At night: please use HINATA Facial Treatment Cleansing Serum first to remove all makeup and oil on your face. Please refer to "How To Use". After using cleansing serum, please use HINATA Rich Essence Cleansing Foam to remove more dirt hiding deep inside the pores. Please apply night skincare products after that.
  2. In the morning: customer can use only either HINATA Rich Essence Cleansing Foam (if your skin is oily skin type) or HINATA Facial Treatment Cleansing Serum (if your skin is dry skin type) to clean face before applying skincare (serum, cream...etc.) along with sunscreen and makeup.


Skincare Routine: Step 1 - Skin Cleansing